Professional Photographers Embrace PhotoAccess' Turnkey Digital Photo Finishing Service Model

New Professional Photographer Program offers immediate value by delegating Web, storage, ordering, and e-commerce duties to applications service provider

SEATTLE, Wash., January 30, 2001

PhotoAccess.com™ Corporation, the leading Applications Service Provider (ASP) of digital photo finishing Internet services for retailers and consumers, announced today the PhotoAccess Professional Photographer Program. Many small and large professional photographers are now signing up for the program to gain the storage, ordering, and online transaction capabilities needed to increase sales and process customer orders more efficiently.

"Most professional photographers are under-utilizing their Web sites, because they neither have the time and technology expertise, nor content to build an interactive site," said Jerry Barber, president and CEO of PhotoAccess. "By partnering with us, professional photographers are able to store their photos, and provide an easy method for customers to see pictures as well as make it simple for them to order and pay for their favorite prints."

"In three to four weeks I anticipate I'll be servicing clients faster and collecting orders more quickly," said John Todd, professional sports photographer and owner of John Freeman Todd Photography (www.johntodd.com) located in the San Francisco Bay area. "Anyone paying for professional photos wants to see them immediately. PhotoAccess' service will eliminate 10 to 20 hours a week that I spend today fulfilling orders. I will no longer waste time delivering proofs to clients, waiting for clients to place their orders, or collecting payments. This streamlines my business, which means revenue comes in more quickly and customers receive the best possible customer service I can deliver."

More and more professional photographers are using high-end digital equipment to take event, sport, wedding, animal, and even portrait photos. And those that aren't, often scan their film photos for online viewing. Using PhotoAccess PhotoStreamer™ software, professional photographers can easily organize digital photos into albums, catalog them by name and event, and then upload them to their branded Web site, hosted by PhotoAccess. If they prefer, they can also send PhotoAccess a CD-ROM with images and the company will upload them into the studio's secure albums for a small fee. Once the images are stored online, the photographer can call or email a customer with the URL location of their photos for instant viewing and ordering, which promotes repeat business, customer loyalty and timely customer service.

Participants of the PhotoAccess Professional Photographer Program can:

• Get Started Immediately. PhotoAccess will have a photographer's branded Web site processing transactions in just three weeks with little up-front cost and no capital investment.
  
  
• Receive Private-Label Branding, Look and Feel. Each company receives their own, branded Web site hosted by PhotoAccess servers.
  
  
• Decrease Order Time and Increase Revenue. Turn profits more quickly. Place professional photos online within hours of taking them and provide customers easy ordering, payment, and rapid delivery options. PhotoAccess even handles billing and bad debt collection.
  
  
• Obtain A Full Service E-Commerce Solution. PhotoAccess provides a robust, state-of-the-art Web site and e-commerce system allowing professionals to focus on what they do best--shoot photos. Simply define order parameters and prices for every product, and at the end of every month PhotoAccess sends a check for every product sold.
  
  
• Offer High Quality Prints. Retain current customers and attract new ones by guaranteeing film-quality digital prints in a variety of sizes, with no constraints or forced cropping.
  
  
• Expand Product Line With Digital Merchandise. Customers have the ability to order their favorite pictures placed on mugs, shirts, greeting cards, and more, creating additional revenue streams.
  
  
• Maintain Security, Ownership and Records. Each photo gallery is password protected with unique access codes. Each on-screen photo has the company's custom watermark and every order is immediately confirmed with the studio and customer. Professional photographers receive detailed statements of monthly transactions and can check orders at anytime with the browser-based customer inquiry system.

Pricing and Availability

Professional Photographers interested in PhotoAccess' digital camera photo finishing services can be up-and-running in three weeks. Pricing is based upon individual customer requirements. For more information contact sales@photoaccess.com, or call (206) 264-2488.

Photo Marketing Association (PMA), Booth #4161

Come see how PhotoAccess can provide digital photo finishing solutions in just three weeks and with very little upfront expense. Stop by booth 4161 during PMA, the world's largest annual International photo imaging convention and trade show, held February 11-14, at the Orange County Convention Center, Orlando, Florida.

About PhotoAccess

Founded in 1998, PhotoAccess.com is the leading Internet retail Applications Service Provider of digital camera, photo finishing solutions benefiting retailers, professional photographers and consumers. In three weeks, businesses can have an integrated, flexible, branded, and cost-effective e-commerce Web site, hosted by PhotoAccess.com, that offers consumers exceptional digital photo prints and merchandise, online image management, permanent storage, ordering, and delivery options. PhotoAccess also provides customization and licenses its technologies to a variety of photographic, electronic, Web and software development companies. PhotoAccess.com is privately held, funded through venture capital firms, and has offices in Seattle, Washington, and Tokyo, Japan. For more information visit www.photoaccess.com or the Japanese Web site at www.photoaccess.co.jp.

Press Contact:

Mark Waldin
VP of Marketing
PhotoAccess
(206) 902-1411
mwaldin@photoaccess.com

Trish Horner
Public Relations - PhotoAccess
High Tech Options
(425) 503-2502
thorner@gte.net